About Kerja Labs

Real Businesses.
Real Work.
Practical AI.

Kerja Labs is an AI studio spun off from Aqount Technologies. We exist for one reason: to put AI to real work in real businesses.

What We Believe

  1. AI should do work, not make slides.
  2. SMEs deserve the same leverage as enterprises.
  3. The best AI system is the one running on Monday morning.

The Founder

Founded by
Simeon Ng

Kerja Labs was founded by Simeon Ng, founder of Aqount Technologies, a strategic finance advisory practice for founder-led businesses. He is also Group Finance Director at Mitrade, a multijurisdictional regulated fintech group, and co-founder of Ranidae Fisheries, an aquaculture and food supply business operating across Southeast Asia.

His career spans the full operating stack of a business. He started in audit at KPMG, then built and ran his own ventures, including a commercial services company that scaled to 120+ staff serving clients like Google, Apple, and LinkedIn. He has led finance at Sport Singapore and run regional finance and operations at Livspace across Southeast Asia.

He holds an MSc in Global Finance from NYU Stern.

Education

  • MSc in Global Finance, NYU Stern School of Business and HKUST Business School (Joint Program), 2026
  • CFO Program, Columbia Business School
  • MSc in Professional Accountancy (Merit), University of London
  • Bachelor of Business Management (Honours), Singapore Management University
  • ACCA

Why We Started

The Work Was There.
The Time Wasn't.

Through Aqount's work with founder-led SMEs, Simeon watched the same pattern repeat: owners and small teams buried in manual operational work. Chasing leads, answering the same customer questions, keying in orders and invoices. Work that follows a pattern, eating hours every single week.

AI agents changed the equation. The technology to automate that work now exists, but most SMEs have no practical way to adopt it. No in-house team, no time for theory, no patience for hype.

Kerja Labs closes that gap. A place where SME owners learn to build their own AI workforce in a weekend, train their teams on theirs, or have one built for them.

Let's Put AI to Work

Not Sure Where to Start?

Tell us your bottleneck. We'll point you to the right starting point.

Talk to Us